PAYOT Nue

The history of the PAYOT brand began in 1920, when cosmetologist and doctor Nadia Payot offered a new look at maintaining female beauty. The founder of the brand was inspired by the observations of her friend, ballerina Anna Pavlova, whose body remained young and beautiful thanks to training. Nadia decided to develop a "physical culture" for the face as well: she used the knowledge gained in the medical field and created a unique massage "42 movements". The next step was the release of a line of effective but mild skin products and the founding of the PAYOT brand.

Facial gymnastics, invented by Nadia Payot, remains an important element of professional PAYOT procedures to this day, and the brand's products for different skin types are becoming more effective and innovative. Face and body products help to achieve noticeable results without causing irritation. For almost 100 years, PAYOT cosmetics has been guaranteeing the effectiveness, safety and pleasure of skin care.