ALTERNA Grit
28132400020

A flexible styling paste designed to create textured, defined looks with a natural matte finish. The formula allows for effortless shaping and reworking, making it suitable for both structured and casual hairstyles without stiffness or residue.

The texture is dense yet pliable, warming easily between the hands for smooth distribution through the hair. It provides medium hold with a touchable feel, helping maintain style while preserving movement and softness.

Formulated with Caviar Extract and a signature marine complex, it supports hair’s moisture balance and helps improve overall manageability. The composition contributes to a refined finish while enhancing the appearance of hair texture and separation.

Suitable for various hair types and lengths, it delivers controlled definition while maintaining a lightweight, non-greasy sensation. The product is designed for everyday styling, offering versatility for both subtle and more pronounced looks.

product details
product type
hair pastes and pomades
key features
fixation, glossing
use for
hair
hair type
for all hair types
Rub a small amount between palms to soften, then apply evenly to dry or slightly damp hair. Style and reshape as desired.
Water (Aqua), Lanolin Wax, Ozokerite, Ceteareth-25, Petrolatum, Caviar Extract, Algae Extract, Panthenol, Glycerin, Beeswax (Cera Alba), Phenoxyethanol, Ethylhexylglycerin, Fragrance (Parfum).
ALTERNA
United States of America

Alterna is a brand that develops products for daily hair care, anti-aging treatments, luxury products, and items that help create a sensational look. The developers of Alterna carefully select components, create unique formulas to achieve the best results, and choose an original fragrance. Each product is tested.

Alterna products contain plant-based components and do not include harsh chemicals. Therefore, hair is transformed after just one application. The effectiveness is defined by the unique composition:

Caviar Extract: The formula includes caviar from sturgeon fish farmed in the south of France. The product is rich in Omega-3 fatty acids, which provide hair with softness and elasticity.
Anti-aging Complex: The products include antioxidants that add shine, strengthen hair, and eliminate the harmful effects of external factors.
Enzyme Therapy Complex: Nourishes hair with maximum effectiveness due to better absorption.
Color-Enhancing Substances: Maintain the brightness and intensity of color.
Marine Silk: Deeply moisturizes, nourishes hair and the scalp

country of origin
United States of America